Technology ExchangeSpeakers Jacques Begin

Jacques Begin

Principal Analyst, Sales Operations

Jacques is an established speaker, researcher and writer who helps B2B marketing and sales organizations solve their biggest technology challenges. He brings more than 15 years of technology research, application and implementation expertise and insight to SiriusDecisions. He has proven success in account management, research and analysis, content development and delivery, and communications and collaboration. In addition to marketing and sales technology provider selection, he assists clients with technology auditing, process improvement, performance management, project planning, organization and management strategies, and understanding the business value of technology.

Prior to joining SiriusDecisions, Jacques worked at Gartner, where he concentrated on the role of the CIO and leveraging people, processes and technology. As an executive client manager, he grew, managed and retained more than 70 executive, CIO and senior IT leader relationships in the public and private sector in the United States and Canada. As a senior writer, he researched and produced targeted market analysis for an executive-level audience spanning business trends and strategy and governance and technology. Additionally, he created and led the global social networking community for Gartner writers and regularly produced CIO-, CFO- and CEO-focused content for the company’s mobile app.

Jacques began his career at a private consulting and implementation services firm that focused on sales processes, channel management, customer service and communications for Fortune 500 and mid-market companies. While there, he helped organize and execute marketing plans and ensured the accuracy of customer data. He designed the company’s original website and implemented its antivirus security plan.

Jacques holds an MBA with a concentration in marketing from the University of Connecticut School of Business and a BA in French and anthropology, also from the University of Connecticut.