Technology ExchangeSpeakers Cheri Keith

Cheri Keith

Principal Analyst, Demand and Account-Based Marketing

Cheri brings more than a decade of marketing experience to SiriusDecisions’ Demand and Account-Based Marketing team. Her background includes experience serving B2B organizations at communications agencies and tenure working within marketing organizations. She is a respected and results-oriented leader with a proven track record of moving people and programs forward.

Previously, Cheri led the public relations, analyst relations and marketing communications functions at Digital Guardian, formerly Verdasys, and Ipswitch, Inc. Her work focused on communicating key business issues and product values to diverse audiences and stakeholders across the globe.

Prior to her experience working within marketing organizations, Cheri held leadership positions at several B2B PR and social media agencies. She graduated magna cum laude from Boston University with a BA in French language and literature.