TechX Agenda
Please note that this is a sample agenda and not yet final, all timings are subject to change. If you have specific questions about agenda timings, please contact us.Event Registration
Wednesday November 7, 2018 | 5:30 PM - 7:30 PM
SiriusDecisions TechX Opening Reception
Wednesday November 7, 2018 | 5:30 PM - 7:30 PM
Event Registration
Thursday November 8, 2018 | 7:00 AM - 5:30 PM
Breakfast
Thursday November 8, 2018 | 8:00 AM - 8:30 AM
2018 Technology Exchange: Keynote Sessions
Thursday November 8, 2018 | 8:30 AM - 9:30 AM
Opening Remarks Gil Canare
It’s Time to Fix What’s Broken With Tech in B-to-B: Mapping Categories to Priorities Canare/Tam
Networking Break in the Marketplace
Thursday November 8, 2018 | 9:30 AM - 10:15 AM
Case Studies
Thursday November 8, 2018 | 10:15 AM - 11:00 AM
Movement Break
Thursday November 8, 2018 | 11:00 AM - 11:15 AM
Case Studies
Thursday November 8, 2018 | 11:15 AM - 12:00 PM
Networking Lunch in the Marketplace
Thursday November 8, 2018 | 12:00 PM - 1:15 PM
2018 Technology Exchange: Keynote Sessions
Thursday November 8, 2018 | 1:15 PM - 2:45 PM
May I Have This Dance: Delivering a Seamless Transition From Buyer to Customer Experience Bills/Silver
Client Technology Success Story SiriusDecisions
Networking Break in the Marketplace
Thursday November 8, 2018 | 2:45 AM - 3:30 AM
2018 Technology Exchange: Keynote Sessions
Thursday November 8, 2018 | 3:30 PM - 5:00 PM
Aligning Account-Based Marketing and Sales Technology Using the Demand Unit Waterfall™ Rubis/Senatore
Client Technology Success Story SiriusDecisions
Networking Cocktail Reception in the Marketplace
Thursday November 8, 2018 | 5:00 PM - 6:00 PM
2018 Technology Exchange Evening Event
Thursday November 8, 2018 | 7:00 PM - 9:30 PM
Event Registration
Friday November 9, 2018 | 8:30 AM - 3:30 PM
Breakfast
Friday November 9, 2018 | 8:30 AM - 9:00 AM
2018 Technology Exchange: Keynote Sessions
Friday November 9, 2018 | 9:00 AM - 9:45 AM
Day Two Welcome SiriusDecisions
Special Guest Speaker SiriusDecisions
Movement Break
Friday November 9, 2018 | 9:45 AM - 10:00 AM
Track Session
Friday November 9, 2018 | 10:00 AM - 10:40 AM
- , Account-Based Marketing: The Complete Business Requirements Guide
- , Customer Health Scores: A Not-So-Secret Weapon for Account Growth
- , Don’t Sideswipe Customers Because of Blind Spots: Data Requirements for a Seamless Buyer-to-Customer Experience
- , SiriusLab: Assessing Sales and Marketing Content Technology
Networking Break in the Marketplace
Friday November 9, 2018 | 10:40 AM - 11:10 AM
Track Session
Friday November 9, 2018 | 11:10 AM - 11:50 AM
- , How to Win When Change Is Constant: Aligning the Customer Engagement Technology Stack
- , The Shift to Recurring Revenue: What Sales and Marketing Should Expect From the Tech Stack
- , Too Much Data, Not Enough Insight: Building a Channel Data Strategy
- , SiriusLab: Assessing Business Requirements and Technologies for Targeted Account Program Planning
Networking Lunch in the Marketplace
Friday November 9, 2018 | 11:50 AM - 1:00 PM
Track Session
Friday November 9, 2018 | 1:00 PM - 1:40 AM
Movement Break
Friday November 9, 2018 | 1:40 PM - 1:50 PM
2018 Technology Exchange: Keynote Sessions
Friday November 9, 2018 | 1:50 PM - 3:30 PM
Artificial Intelligence for Sales and Marketing: Illuminating the Blind Spots in B-to-B Therrien/Cunningham
Client Technology Success Story SiriusDecisions
Closing Remarks/2019 Announcement SiriusDecisions