Technology Exchange Agenda At-a-Glance

Agenda At-A-Glance

Please note that this is a sample agenda and not yet final, all timings are subject to change. If you have specific questions about agenda timings, please contact us.

Wednesday, November 7

Time Session Information
5:30 PM - 7:30 PM Event Registration
5:30 PM - 7:30 PM SiriusDecisions TechX Opening Reception
 

Thursday, November 8

Time Session Information
7:00 AM - 5:30 PM Event Registration
8:00 AM - 8:30 AM Breakfast
8:30 AM - 9:30 AM
2018 Technology Exchange: Keynote Sessions
8:30 - 8:45 - Opening Remarks - SiriusDecisions
8:45 - 9:25 - From Categories to Priorities: The Right Way To Do Tech in B-to-B - Canare & Tam, SiriusDecisions
9:30 AM - 10:15 AM Networking Break in the Marketplace
10:15 AM - 11:00 AM
Sponsor Case Studies
  Case Studies  
11:00 AM - 11:15 AM Movement Break
11:15 AM - 12:00 PM
Sponsor Case Studies
  Case Studies  
12:00 PM - 1:15 PM Networking Lunch in the Marketplace
1:15 PM - 2:45 PM
2018 Technology Exchange: Keynote Sessions
1:15 - 2:00 - Roadmap To A Seamless Buyer and Customer Experience - Bills & Silver, SiriusDecisions
2:00 - 2:45 - Client Technology Success Story
2:45 PM - 3:30 PM Networking Break in the Marketplace
3:30 PM - 5:00 PM
2018 Technology Exchange: Keynote Sessions
3:30 - 4:15 - Aligning ABM and Sales Technology Using the Demand Unit Waterfall - Senatore & Rubis, SiriusDecisions
4:15 - 5:00 - Client Technology Success Story
5:00 PM - 6:00 PM Networking Cocktail Reception in the Marketplace
7:00 PM - 9:30 PM 2018 Technology Exchange Evening Event
 

Friday, November 9

Time Session Information
8:30 AM - 3:30 PM Event Registration
8:30 AM - 9:00 AM Breakfast
9:00 AM - 9:45 AM
2018 Technology Exchange: Keynote Sessions
9:00 - Day Two Welcome - SiriusDecisions
9:00 - 9:45 - Special Guest Speaker
9:45 AM - 10:00 AM Movement Break
10:00 AM - 10:40 AM
Track Sessions
Track Session Track Session
The Complete Capabilities Map For ABM
Senatore, Tam
Technology to Link Customer Health Scores and Account Growth
Bills, De Martini
Track Session Lab Session
Data Requirements for a Seamless Buyer and Customer Experience
Donlon, Munoz
Assessing Sales and Marketing Content Technology Alignment to Capabilities
Keith, Ostrow
10:40 AM - 11:10 AM Networking Break in the Marketplace
11:10 AM - 11:50 AM
Track Sessions
Track Session Track Session
The Complete Capabilities Map For Customer Experience
Nakano, Johnson
Tech Requirements for the Shift to a Subscription Revenue Model
Clark, Munoz
Track Session Lab Session
Optimizing Channel Marketing Technology
Chien, Sissler
Assessing Demand Technology Alignment to Capabilities
Farwell, Groocock
11:50 AM - 1:00 PM Networking Lunch in the Marketplace Break
1:00 PM - 1:40 PM
Track Sessions
Track Session Track Session
The Complete Capabilities Map For Sales and Marketing Enablement
Chien, Ostrow
Aligning Measurement Technology for Multiple Buying Scenarios
Mattie, De Martini
Track Session Lab Session
Finding Demand Units: Technology Requirements
Brown, Groocock
Assessing Content Capabilities for a Transactional Model
Davidson, Johnson
1:40 PM - 1:50 PM Movement Break
1:50 PM - 3:30 PM
2018 Technology Exchange: Keynote Sessions
1:50 - 2:35 - AI For Sales and Marketing: This Changes Everything - Cunningham & Therrien, SiriusDecisions
2:35 - 3:20 - Client Technology Success Story
3:20 - 3:30 - Closing Remarks/2019 Announcement - SiriusDecisions
Event Concludes  

Let's Get Started.

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